The instructions below are intended to enable the creation of sub MCCs within a single main MCC in AdWords.
- Ensure you have a google email (gmail is easiest) that has never been used with AdWords before. If you do not have one, simply create a new gmail for this purpose
- Make sure you are logged into Google with this email
- Go to https://adwords.google.com/home/tools/manager-accounts/
- Do NOT Click on Start Now at the top right hand side. That appears to create a new AdWords account, and then you cannot do the MCC
- Rather, you will see a link on the page that says Start using manager accounts . Click on that link
- This will take you to a page headed Welcome to AdWords manager accounts
- Name your account
- How will you primarily use this AdWords manager account? If you are an agency or an AdWords Specialist working on client accounts, then choose this: To manage other people’s accounts
- Complete the rest of the fields, and your MCC is set up
- Copy the Customer or Manager ID, which should be the same
- Separately (use a different browser) login to your main MCC account
- Choose +Account from MCC menu, then Link Existing Accounts
- Paste the copied ID and request approval
- Go back to your newly created MCC
- Go to Account Settings (under wheel on top right)
- Go to Account Access, and you will see Request from the main MCC
- Accept the request
- Go to your main MCC account, refresh the screen and you will see the new sub-MCC. All done!
- You can now “move” accounts from your main MCC to your sub-MCC (or sub MCCs), simply by selecting them, then Edit, Change Client Manager
